Theme & Story Development.

One of the biggest advantages to utilizing Powdermaker Consulting is that we are not attorneys.  Rather, we offer a unique perspective on cases because we come in with fresh eyes and a lack of expertise on the subject matter.  These factors help put us in the mindset of the jurors and help us view the case in an objective manner.  Our years of experience in the courtroom, observing, listening to and interviewing hundreds of jurors, has taught us how they most optimally receive information and how they navigate through case issues, ultimately reaching a determination of who is right and who is wrong.  

Once we have identified key themes of a case, we help develop a narrative that weaves in these points and tells your story in an easily understandable manner that will resonate with jurors. From the most complex of cases to the more simple, we help communicate your story to ensure that it’s your story the jurors, not only understand, but embrace. From opening statements to witness testimony, and of course the all important closing arguments, we advise on how to make the most impact on jurors through a narrative that not only makes sense, but is armed with key points jurors can employ when deliberating.